August 2023

Double Bruin Earned an MBA for Fun

Yong Kim (B.A. ’09, ’23) knows something about fun. Not only does he work in the entertainment industry, he performed as an undergraduate as UCLA’s Joe Bruin mascot for two seasons. Currently the Vice President, Worldwide Television Publicity at Warner Bros., Yong didn’t “need” to earn another degree to advance his career, but he felt increasingly compelled to pursue an Anderson MBA. He prefers bonding with his classmates to networking, and to hear him tell it, the “F” in FEMBA stands for “fun."

Anderson’s Best and Brightest Executives

Two of Anderson’s Executive MBA alumni have been selected by Poets & Quants as the Best and Brightest executives of 2023. Deidra Willis ('23), a senior innovation project lead at Kings Hawaiian, serves as her EMBA class president and a great advocate for her classmates. Jeanelle Arias ('01,'23), CFO of Martin Management Group, dedicates her time to the UCLA People-Animal Connection and as the EMBA Student Council’s Career & Leadership Representative. Learn more about Deidra Willis and Jeanelle Arias.

How Markets Keep Getting Social Posts and Silence Wrong

Investors may want information from company managers but they also rely on third-party, external sources like economic forecasts, fiscal policy changes, and social media to make decisions. In the latest How the World Works podcast, Beatrice Michaeli, Associate Professor of Accounting, joins Warren Olney to uncover the cost of investors’ knee-jerk reactions, under-reactions and mis-reads.

Sports Conference in the Heart of the Sports Business Capital

Anderson’s second annual Global Sports Business Forum will bring together decision makers and professionals representing teams, leagues, media, talent agencies, brand partners and technology innovators. Showcasing the power of the sports community in Los Angeles — home to Super Bowl LVI, the 2022 MLB All-Star Game and the 2028 Summer Olympics—the forum will be held at UCLA’s Pauley Pavilion on October 6. 

Artificial Intelligence: Shaping Tomorrow

At Easton Technology Management Center’s Tech + Society Conference on October 27, expert speakers will delve into the most pressing Artificial Intelligence (AI) issues. Gain insights and strategies related to healthcare accessibility and affordability, minimizing unintended consequences that may arise from AI, and the pathway to success for leaders at the forefront of managing AI-driven innovation.