Nonprofits: Reimagining Fundraising
During a Time of Need
The critical services and resources provided by non-profit organizations are needed more than ever due to the COVID-19 pandemic. However, the continuity and existence of a variety of these non-profits are also being threatened. Professor Jane Guerin joined Julie Lacouture (‘06), founder of Good Ways, Inc., to discuss how organizations are navigating the current giving environment and reimagining fundraising through digital tactics.