Ceridian UCLA Pulse of Commerce Index
The Ceridian UCLA Pulse of Commerce index was a textbook example of innovation and collaboration between academic research and business practice. Developed by UCLA Anderson Forecast Director Ed Leamer (in conjunction with economists at Charles River Associates), the PCITM utilized diesel fuel purchases by over the road truckers using a Ceridian payment card, provided by Ceridian’s Comdata subsidiary, at more than 7,000 truck stops and diesel fuel distribution stations across the country. The index captured in real-time the movement of raw materials, goods-in-process and finished goods to retailers, factories and consumers across the country. As soon as a payment card were swiped the transaction was authorized by and recorded in Ceridian’s system, ready for the numbers to be turned into knowledge.