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Elite 8 Brand Management Case Competition

The Elite 8 Brand Management Case Competition takes place annually at the Carlson School of Business in Minneapolis, Minnesota. The same eight business schools have competed for the past 15-plus years, and every year there is a new sponsor company with a real-time marketing problem to tackle. Teams are given approximately 36 hours to prepare their presentations before delivering them to a panel of judges. The Morrison Center sponsors a team or teams each year to ensure UCLA Anderson’s brightest can shine on a national level. To find out more about the Elite 8 Case Competition, click here.