Marketing Association Winter Speaker Series 2020
Chris Brandt (’98), CMO of Chipotle
February 19, 2020
This year's Winter Speaker Series, in partnership with the Morrison Center, features a keynote by Anderson alumnus and CMO of Chipotle, Chris Brandt. After the talk, stay to mix and mingle with recent marketing alumni working in the industry.
Chris Brandt (’98) is the chief marketing officer for Chipotle, where he is responsible for all aspects of marketing, including media, digital/social and menu innovation. Brandt is focused on transforming Chipotle into a purpose-driven lifestyle brand and making the brand more visible, more engaging, more accessible and more culturally relevant with consumers.
Prior to Chipotle, Brandt was the EVP and chief brand officer (CBO) for Bloomin’ Brands, where he was responsible for all marketing activities across Outback Steakhouse, Carrabba's, Bonefish Grill and Fleming's. Prior to joining Bloomin', he was the CBO for Taco Bell, where he launched Live Mas, Doritos Locos Tacos, breakfast, and the mobile app. Prior to Taco Bell, he was VP of marketing for Odwalla, and he also spent eight years working at General Mills on brands including Yoplait and Nature Valley, as well as on cereals. Brandt has a B.A. from the University of California, San Diego and an MBA from the UCLA Anderson School of Management.