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APPLY | GIVE

Harold Kassarjian

Professor Emeritus

HKassarj@ucla.edu

(818) 784-5669

Areas of Expertise:

Consumer Behavior
Consumer Perception
Consumer Protection
Deceptive Advertising
Public Opinion Research

Education

Ph.D. Psychology, 1960, UCLA

M.A. Psychology, 1958, UCLA

B.A. Psychology, 1952, UCLA