Global Business & Policy Forum “How to Do Business in Emerging Markets with Integrity: The Role of the CEO and of Top Corporate Officers,” UCLA Anderson School of Management
Ben W. Heineman, Jr., Senior Fellow, Harvard Law School and former Senior Vice President and General Counsel, General Electric and Gonzalo Freixes, Associate Dean and Adjunct Professor of International Business Law, Taxation, Ethics and Regulations, UCLA Anderson. As companies increase their global business, the ethical issues their employees face grow in complexity and difficulty. Companies must adjust to local regulation, business practices, cultural mores and perceptions of their customers, employees and vendors. At the same time, U.S. laws and established corporate culture may prohibit certain types of conduct permitted or otherwise expected in foreign countries, and those prohibitions may appear to thwart a company’s successful performance in the foreign country. How do companies address these challenges? What can we learn from the failures of some of the world’s largest corporations? Professor Freixes will attempt to address these issues and lay some context for the challenges business leaders face when it comes to business ethics in a global setting. Ben Heineman will focus on the role of the senior officers, including the General Counsel, to develop the corporate will and processes to achieve high performance in emerging markets without sacrificing high integrity. This forum is a collaborative partnership between the Center for Global Management and the UCLA School of Law's Lowell Milken Institute for Business Law and Policy. Open to UCLA Anderson and Law School Students and by Invitation Only. RSVP required.
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