February 18, 2009

LOS ANGELES -- UCLA Anderson School of Management will host its third annual Wilbur K. Woo Greater China Business Conference at the school's campus on Feb. 27, 2009. The all-day conference, titled "China: Redefined on the World Stage," will bring together a unique mix of business leaders, professionals and academics to explore topics including China's vast clean tech market and post financial crisis investment opportunities in Greater China.

"This year's conference could not be timelier considering today's economic climate," said Michael Woo, Los Angeles' first Chinese-American city councilman and son of conference founder Wilbur K. Woo. "China is such a vital economic partner to the U.S. that it is essential for every businessperson to know the inherent challenges and emerging opportunities in the ever-growing Chinese market."

Opening the conference is speaker James Zukin, Asia chairman & senior managing director at Houlihan Lokey. Four panel discussions will follow throughout the day, featuring industry experts from Greater China and the U.S. to explore: (1) post-financial crisis investment opportunities and challenges in China, (2) strategies to elevate China's position from a manufacturing giant to a center of innovation and creative design, (3) China's clean tech market, which is valued at over $200 billion in environmental protection and renewable energy industries, and (4) the emerging consumer power of China's urban middle class.  

An afternoon CEO exchange program will feature David Liu, president & founder of Danwoo, and Zhu Shen, chief executive of BioForesight, in an open exchange about emerging business opportunities in Greater China. Moderating the exchange is journalist Dong Qian of CCTV, the influential Chinese-language news channel in China. The conference will close with a video keynote by UCLA Anderson alumnus Cheng Si-Wei ('83), former vice chairman of the Standing Committee of the National People's Congress and a founder of the venture capital industry in China.

"China's presence is felt everywhere in the global economy. But the impact of the current economic crisis on China is complex, and could reverberate through every major economy," said Judy Olian, dean of UCLA Anderson School of Management. "The Woo Conference serves as a forum for people across several industries to examine these important developments within China, and to explore how other markets can react and prepare." Olian is a member of the International Advisory Council at Guanghua School of Management at Peking University in Beijing, China.

The Wilbur K. Woo Greater China Business Conference originated in 2007 to promote understanding of economic ties between China and the United States. Wilbur K. Woo, who was born in China in 1916, received a bachelor's degree in business administration from UCLA and endowed the first annual conference at UCLA Anderson School of Management in 2007. For more information or to view the full schedule for this year's conference, please visit: http://www.anderson.ucla.edu/wooconference.

The 2009 Wilbur K. Woo Greater China Business Conference is presented in association with UCLA Anderson School of Management, the Harold and Pauline Price Center for Entrepreneurial Studies, and Greater China Business Association. The finance panel is sponsored by Cathay Bank, and networking reception sponsors include the North American Representative Office of Shenzhen, P.R. China (NAROS) and Southern California Edison.

About the Harold and Pauline Price Center for Entrepreneurial Studies
The Harold and Pauline Price Center for Entrepreneurial Studies, a recognized leader in entrepreneurial education, oversees all teaching, research, extracurricular and community activities related to entrepreneurship at UCLA Anderson School of Management. The Price Center strives to provide academic and extracurricular experiences that advance both the theory and practice of entrepreneurship. 

About UCLA Anderson School of Management
UCLA Anderson School of Management, established in 1935, is regarded among the leading business schools in the world. UCLA Anderson faculty are renowned for their teaching excellence and research in advancing management thinking. Each year, UCLA Anderson provides management education to more than 1,700 students enrolled in MBA, Executive MBA, Fully-Employed MBA and doctoral programs, and to more than 2,000 professional managers through executive education programs. Combining highly selective admissions, varied and innovative learning programs, and a world-wide network of 36,000 alumni, UCLA Anderson develops and prepares global leaders.

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