March 11, 2009

By Paul Feinberg

BRUSSELS -- Ariella Herman, Ph.D., Research Director of the UCLA/Johnson & Johnson Health Care Institute (HCI) at UCLA Anderson School of Management presented the "HCI model" last week in Brussels, Belgium before the European Parliament. Dr. Herman spoke at the "Health Education in Europe, Turning Europe into the Healthiest Society" as part of a panel discussion called "Enabling consumers and patients to understand health information and advice." Dr. Herman was one of two academic researchers from the U.S. invited to speak at the European Life Science Circle conference on Health Education in Europe. "Health literacy is surprisingly a challenge in developed countries and what we have learned in the United States is applicable to Europe. I was honored to share our HCI results with European policy makers," said Dr. Herman. "I hope to continue to collaborate and to contribute to their effort to make Europe healthier through education."

The HCI model is a proven health literacy education program developed at UCLA Anderson. Dr. Herman's presentation detailed how a "dose" of hands-on health care training can transform parents' abilities to care for common childhood ailments at home. In the U.S. the program saves Medicaid millions of dollars annually, reducing emergency room and doctor/clinic visits while decreasing missed school and workdays. Since the pilot program launch in 2001, the HCI has reached nearly 27,000 Head Start families nationwide, cooperating with nearly 120 Head Start agencies. A Missouri Head Start agency recently received a $1.1 million grant from the Office of Head Start to work with UCLA Anderson to train thousands more families nationwide.

About UCLA Anderson School of Management
UCLA Anderson School of Management, established in 1935, is regarded among the very best business schools in the world. UCLA Anderson faculty are ranked #1 in "Intellectual Capital" by BusinessWeek and are renowned for their teaching excellence and research in advancing management thinking. Each year, UCLA Anderson provides management education to more than 1,700 students enrolled in MBA, Executive MBA, Fully-Employed MBA and doctoral programs, and to more than 2,000 professional managers through executive education programs. Combining highly selective admissions, varied and innovative learning programs, and a world-wide network of 35,000 alumni, UCLA Anderson develops and prepares global leaders.

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