Innovation & Design at Anderson (IDeA)

Innovation and Design at Anderson (IDeA) is dedicated to bridging the gaps between design, business and engineering across all industries and functions, including consulting, technology, entrepreneurship, social impact, marketing and many more! We provide students with practical learning experiences, educational speaker series and networking opportunities to develop product innovation and human-centered design thinking skills. Additionally, our case competitions and workshops offer unique opportunities to implement these skills to solve real-world problems. Members develop ideas from conception to reality with a focus on unlocking their creative potential and learning a system for innovation.


IDeA Officers


Varun Hariharan


Ellen Lo

Executive Vice President

Rei Chang

VP of Operations and Member Experience

Ben Capano

VP of Engagement and Partnerships

Akarsh Vinod

VP of Engagement and Partnerships

Kyle Baird

VP of Industry Outreach

Meshack Vallesillas

VP of Special Projects

David Tseng

VP of Admissions




Design Thinking Case Competition

Product Case Competition

Human-Centered Design Speaker Series

Collaboration and Networking Events with Other MBA Programs

Inter-Club Mixers

Networking Opportunities with Design and Product Firms in Los Angeles


Connect With Us


For events, and further information please visit us on Campus Groups.