Research

Easton supports research in technology, entrepreneurship and leadership focused areas through research grants for faculty and Ph.D. students

Grants For Faculty Research

 

2015 - 16 Faculty Grant Recipients

Professor Magali Delmas, Professor Reza Ahmadi, Professor Nico Voigtlander, Professor John Ullmen

easton

Professor Magali Delmas

We propose to study incentives for technology adoption in the commercial buildings sector. This study will evaluate the performance outcomes related to the adoption of energy efficient technologies, such as reduced energy consumption and investor performance, in terms of rent price premiums, occupancy rates and energy savings. Using a unique dataset constituting of 178,777 buildings in the City of Los Angeles, this research will also evaluate how different financing models can alleviate split incentives problems, a well-known barrier to the adoption of energy efficient technologies.

Professor Reza Ahmadi

In his research on fixed price and bargaining, Professor Reza Ahmadi will examine why different price mechanisms are used in B2B settings. His findings should improve our understanding of when to allow for more or fewer price negotiations during the product lifecycle, and the effects on both the seller’s and the supply chain’s total profits.

Professor Nico Voigtlander

In his research on the rise of generalpurpose technologies, Professor Nico Voigtlander, together with Vasco Carvalho from Cambridge University, examines how producers adopt new inputs to their technological process. In their research, they modeled the evolution of input linkages as a process, where new producers first search for potentially useful inputs and then decide which ones to adopt. One of the working papers on this project was presented at the National Bureau of Economic Research Summer Institute in July 2014.

easton grants

Professor John Ullmen

2014 - 2015 Faculty Grant Recipients

Professors Mariko Sakakibara, Marvin Lieberman, Reza Ahmadi and Uday Karmarkar.

Professor Mariko Sakakibara

Professor Mariko Sakakibara studies the interaction between industry dynamics and firms’ strategic technology choices. Her findings inform managers how firms’ technological choices affect their innovative performance.

Professor Marvin Lieberman

Professor Marvin Lieberman will perform an audit of all UCLA courses related to biopharmaceutical technology and medical devices, and compile a listing of firms in the Los Angeles area that are involved with these technologies. His survey promises to enhance the case selection, written assignments and other materials for his 298D course, Entrepreneurial Perspectives on Biotechnology.

Professor Reza Ahmadi

In his research on fixed price and bargaining, Professor Reza Ahmadi will examine why different price mechanisms are used in B2B settings. His findings should improve our understanding of when to allow for more or fewer price negotiations during the product lifecycle, and the effects on both the seller’s and the supply chain’s total profits.

Professor Uday Karmarkar

Professor Uday Karmarkar’s research project will address how the technology-driven industrialization of the U.S. economy has affected jobs. He plans to examine the question through such mechanisms as automation, remote provision (including outsourcing and off-shoring), operations shifting (to different resources) and self-service.

2013 - 2014 Faculty Grant Recipients

2013-14 Faculty Grant recipients include Professors Reza Ahmadi, Christiane Barz and Nico Voigtlander.

Professor Reza Ahmadi

In his research on posted pricing and strategic bargaining, Professor Reza Ahmadi examines the practice of discounting prices in a B2B setting. Because existing theories fail to predict the actually observed discounts, Ahmadi has developed a B2B price-bargaining model that captures the existence of a salvage market and which predictions are more consistent with the observed pricing behavior. Ahmadi’s model can be used to improve pricing decisions in a B2B setting.

Professor Christiane Barz

In her research on hospital operations, Professor Christiane Barz, together with Ines Arnolds and Daniel Gartner, estimates the clinical pathway for each patient and the associated resource requirement. Barz and her co-authors’ model can be used to improve the scheduling of patient admission by accounting for their resource requirements.

Professor Nico Voigtlander

In his research on the rise of generalpurpose technologies, Professor Nico Voigtlander, together with Vasco Carvalho from Cambridge University, examines how producers adopt new inputs to their technological process. In their research, they modeled the evolution of input linkages as a process, where new producers first search for potentially useful inputs and then decide which ones to adopt. One of the working papers on this project was presented at the National Bureau of Economic Research Summer Institute in July 2014.

2014 Ph.D Grant Recipients

 

Boyoun Choi

In her summer project Boyoun Choi, mentored by Professor Uday Karmarkar, studied the impact of competition on price and release of information content. She also researched capacity planning for information chains using deterministic models.

Christian Blanco

In his summer project Christian Blanco, mentored by Professors Charles Corbett and Felipe Caro, investigated the state of voluntary supply chain carbon emissions reporting to CDP (formerly the Carbon Disclosure Project), which holds the largest repository of firm-reported, climate-change-related data. They found that, even though firms are beginning to capture an increasing portion of their supply chain carbon emissions, opportunities still remain to measure and disclose supply chain carbon emissions.

Sandeep Rath

In his summer research project, Sandeep Rath, mentored by Professor Kumar Rajaram, developed a mathematical model to better manage the resources used by operating room services. This work is being conducted in close collaboration with the UCLA Ronald Reagan Medical Center, a large multispecialty hospital that is rated among the top hospitals in the United States.

Paul Rebeiz

In his summer research project, Paul Rebeiz, mentored by Professor Reza Ahmadi, modeled several demandresponse programs used by electric utility companies to devise the best strategies for dispatching these programs based on an electric load demand forecast.

Wei Zhang

In his summer research project, Wei Zhang, mentored by Professor Reza Ahmadi, investigated the effect of contract structure on the speed of technology adoption, using a data set from the semiconductor industry. Their findings led them to develop an analytical model to characterize the optimal contract structure for the seller of new technology.

Case Studies

 

Under the guidance of Professor Marvin Lieberman, Easton supported two case studies conducted on Martine Rothblatt (‘81). Martine revolutionized an industry when she sought a cure for her daughter’s life-threatening illness.


Case studies may be accessed HERE
UCLA Anderson

Martine Rothblatt

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