Fourth Annual Big Data Conference Presented by UCLA Anderson

Los Angeles (November 14, 2018) - UCLA Anderson School of Management is hosting its fourth Big Data Conference, sponsored jointly by the Center for Management of Enterprise in Media, Entertainment & Sports (MEMES) and the Easton Technology Management Center. The conference, to be held Friday, November 16, 2018, will explore the latest areas of innovation utilizing data and how access to data and new technology platforms are revolutionizing businesses and industries. This annual one-day interactive event is one of the few conferences to focus on a big data conversation from a business leadership perspective.

This year's conference, themed "Impact," will examine the latest products, services and decision-making capabilities created by an explosion of data. New data-enabled capabilities and offerings will be discussed across multiple sectors, including transportation, e-commerce, media and enterprise applications. Panels and speakers will explore such topics as the role of blockchain technology, the risks of cybercrime and new applications of video and voice, as well as implications of these innovative technologies for decision makers and society more broadly.

"Major technology-based innovation has made for one of the most interesting environments for 'leadership,'" says Terry Kramer, Easton's director. "Leaders today must assess the notable innovation opportunities as well as disruptive threats in leading their organizations. These are complex issues and reinforce the critical role of leadership in navigating these changes."

Keynote speakers include Amy Barnett, chief content officer and executive vice president of TheGrio.com news site, and Scott Brady, founding partner of Innovation Endeavors, which is former Google executive chairman Eric Schmidt's venture fund and has provided key funding to such companies as Uber, SoFi and Plenty. Panel discussions will feature industry experts and academic leaders who are shaping the conversation around the business aspects of big data in technology and entertainment.

Panelists include: Quaseer Mujawar ('15), head of product - Alexa Automotive at Amazon; Frank Orozco, chief technology officer at Verizon Digital Media Services; Josh Rappaport ('08), chief of staff and director of business strategy at Microsoft; Tom O'Neill, co-founder and CTO of Periscope Data; Dan Hattrup (moderator), customer journey analytics at Teradata; Ben Maughan, vice president of new ventures at TiVO; Tim Murray, data and enterprise solutions at Twitter; JJ Espinoza, director of data science at 20th Century Fox; Jay Tucker ('09) (moderator), executive director of UCLA Anderson's Center for MEMES; Scott Koller, counsel with Baker Hostetler; Dayveon Ross, co-founder and COO at Shot Tracker; Susan Akbarpour, founder of Mavatar/mCart; Alyse Killeen, managing partner with Stillmark Capital; Beverly Macy (moderator), lecturer at Center for MEMES.

An additional feature of this year's event is the UCLA Anderson/City of Los Angeles Datathon, which will be held the afternoon of the conference. This Accenture-sponsored competition is designed to challenge student teams to utilize advanced analytic methods in assessing the city's current payroll data and accurately predict 2018 payroll expenses. Teams will also be asked to make recommendations based on any new insights they uncover. Finalists will present their findings to a panel of judges that includes Los Angeles City Controller Ron Galperin, Accenture managing directors Diego Saenz and Manish Dasaur, and UCLA Anderson Forecast director Jerry Nickelsburg, for a chance to win the $5,000 Accenture prize, which will be presented by Accenture Southern California office managing director David Wolf.

For more information and conference updates visit the Big Data Conference website. https://bit.ly/2yQGgqK

About the Easton Technology Management Center

The mission of the Easton Technology Management Center is to develop leaders who shape the future of technology. Through innovative courses, creative workshops, high-profile events and immersion in the most vital areas of high-tech business culture, Easton prepares the next generation to drive change in technology. By exploring verticals such as high-tech, health care, education, entertainment and media, retail, defense and financial services, students are prepared to work anywhere from startups to large global corporations.

About the Center for Management of Enterprise in Media, Entertainment & Sports

As the preeminent organization for thought leadership in media, entertainment and sports, the Center for MEMES brings together distinguished professionals, students and researchers to explore new ideas on how companies and executives can manage and thrive in the face of transforming business models. With a unique offering of courses, leading research, industry events and an elite network, the Center for MEMES examines the increasingly complex entertainment and sports sectors and convergence with new forms of media.

About UCLA Anderson School of Management

UCLA Anderson School of Management is among the leading business schools in the world, with faculty members globally renowned for their teaching excellence and research in advancing management thinking. Located in Los Angeles, gateway to the growing economies of Latin America and Asia and a city that personifies innovation in a diverse range of endeavors, UCLA Anderson's MBA, Fully Employed MBA, Executive MBA, UCLA-NUS MBA, Master of Financial Engineering, Master of Science in Business Analytics, doctoral and executive education programs embody the school's Think in the Next ethos. Annually, some 1,800 students are trained to be global leaders seeking the business models and community solutions of tomorrow.

Contact Information UCLA Anderson Office of Media Relations, (310) 206-7537, Media.relations@anderson.ucla.edu

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