February 04, 2014

UCLA Anderson Hosts First Sports Case Competition for MBA and JD Students

Teams from nation’s top business and law schools tackle real-world sports business problem

LOS ANGELES (Feb. 4, 2014) - Students from the nation's top business and law schools will compete on Feb. 8, 2014, in UCLA Anderson School of Management's first Game Day Sports Case Competition. The event will also feature a panel discussion with some of the biggest names in the sports business industry.

Launched by the UCLA Anderson Center for MEMES (Management of Enterprise in Media, Entertainment and Sports) and the Jeffrey S. Moorad Center for the Study of Sports Law at Villanova University, the competition encourages greater collaboration between MBA and JD students.

"Often in business, problems are not solved in isolated analysis," said Moorad. "It is my hope that this interdisciplinary competition can help prepare students to think creatively, stretch themselves beyond their comfort zones, and arrive at more complete, lasting solutions."

The Game Day Sports Case Competition at UCLA Anderson is the first sports case competition that brings together MBA and JD students to take a multi-disciplinary approach to analyzing, presenting and negotiating solutions to real-world business problems. Teams will compete for $10,000 in prize money.

"No business issue today can be addressed in isolation, without appreciating the complexities of competitive context, impact across lines of business and markets, and legal implications," said UCLA Anderson Dean Judy Olian. "This competition is a perfect opportunity for business and law students to leverage their backgrounds to create business solutions that benefit from the breadth of their knowledge and talents."

A panel discussion will kick off the event at 9 a.m., featuring Peter Guber, chairman and CEO of Mandalay Entertainment and co-owner of the LA Dodgers and Golden State Warriors; Eric Johnson, executive vice president of multimedia sales at ESPN; Gillian Zucker, president of the Auto Club Speedway; and Irwin Raij, partner at Foley & Lardner LLP and co-chair of the firm's Sports Industry Team. Andrew Brandt, director for the Moorad Center and NFL business analyst for ESPN, will moderate the discussion, which will focus on the current trends, issues, and opportunities impacting the sports industry.

Teams will present twice before a panel of judges representing both the business and legal sides of sports industry. They will first present their prepared analysis of the business problem and make recommendations. In the second round of presentations, teams will negotiate one-on-one, before the final winners are selected.

Participating schools include UCLA School of Law, Harvard Business School and Harvard Law School, Kellogg School of Management and Northwestern University School of Law School, University of Pennsylvania Law School and The Wharton School, University of California, Berkeley School of Law and the Haas School of Business, University of Michigan Law School and Stephen M. Ross School of Business, among others. 

For a complete event schedule or to learn more about the Game Day Sports Case Competition, visit the event website.

About UCLA Anderson School of Management

UCLA Anderson School of Management is among the leading business schools in the world, with faculty members globally renowned for their teaching excellence and research in advancing management thinking. Located in Los Angeles, gateway to the growing economies of Latin America and Asia and a city that personifies innovation in a diverse range of endeavors, UCLA Anderson's MBA, Fully-Employed MBA, Executive MBA, Global Executive MBA for Asia Pacific, Global Executive MBA for the Americas, Master of Financial Engineering, doctoral and executive education programs embody the school's Think In The Next ethos. Annually, some 1,800 students are trained to be global leaders seeking the business models and community solutions of tomorrow. Follow UCLA Anderson on Twitter at http://twitter.com/UCLAAnderson or on Facebook at http://www.facebook.com/uclaanderson.

About UCLA Anderson Center for Management of Enterprise in Media, Entertainment & Sports (MEMES)

As the preeminent organization for thought leadership in media, entertainment and sports, the Center for MEMES brings together distinguished professionals, students, and researchers to explore new ideas on how companies and executives can manage and thrive in the face of transforming business models. With a unique offering of courses, leading research, industry events and an elite network, the Center for MEMES examines the increasingly complex entertainment sectors and convergence with new forms of media.

About the Jeffrey S. Moorad Center for the Study of Sports Law

The Moorad Sports Law Center is one of only a handful of institutes in the US dedicated to the study of sports law.  Under the leadership of respected and accomplished voices in the industry, the Center educates and inspires students to new heights in sports law and beyond. The Center aims to be a thought leader in not only sports law but also in topical issues and the changing dynamics in sports news, sports business, sports media, sports policy and more. The Center takes students, alumni and patrons behind the games to broader issues to lead the discourse and provide thoughtful and experienced analysis in the field of sports.

Contact Information

UCLA Anderson Office of Media Relations, (310) 206-7707, Media.relations@anderson.ucla.edu

Media Relations