Professor Ely Dahan



"The Predictive Power of Internet-Based Product Concept Testing Using Visual Depiction and Animation," with V. Seenu Srinivasan, lead article in the March, 2000 issue of the Journal of Product Innovation Management. (Thomas Hustad Best Paper Award Winner.) "An Extreme Value Model of Concept Testing," with Haim Mendelson, Management Science, 47:1, pp. 102-116, January 2001 (PICMET Best Student Paper) "The Virtual Customer," with John R. Hauser, lead article in the Journal of Product Innovation Management, 19:5, pp. 332-353, September, 2002. (Thomas Hustad Best Paper Award Finalist.) "Fast Polyhedral Adaptive Conjoint Estimation," with Oliver Toubia, Duncan Simester, and John R. Hauser, Marketing Science, 22:3, pp. 273-303, 2003 (2003 John D.C. Little Best Paper Award Winner, 2004 Frank M. Bass Outstanding Dissertation Award Winner.) "Product Development- Managing a Dispersed Process," with John R. Hauser, in the Handbook of Marketing, 2002 Barton Weitz and Robin Wensley, editors.
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