UCLA Anderson
Skip to main content
  • Apply
  • Contact Us
  • FAQs
  • Uniquely UCLA
  • Home
  • > Executive Education
  • > Individual Executives
  • > Management
  • > Entertainment & Media
  • > Contact Us
Entertainment And Media Banner

Executive Education

  • Home
  • Individual Executives
    • Management
      • Executive Program
      • Corporate Governance
      • Creativity & Innovation
      • Media AMP
      • Entertainment & Media
      • HR Management
      • Medical Marketing
      • Mergers & Acquisitions
    • Executive Series
      • Analyzing Financial Statements
      • Behavioral Decision Making in Teams
      • Behavioral Finance Applications
      • Branding in a World of Fragmented Media
      • Change Management
      • Cultural Management and the Bottom Line
      • Persuasive Communication
      • Pitching Innovation
      • Strategic Management
      • Thinking On Your Feet
      • Contact Us
    • Leadership Suite
      • African American Leadership Institute
      • Latino Leadership Institute
      • Leadership Institute for Managers with Disabilities
      • LGBT Leadership Institute
      • Women's Leadership Institute
      • Contact Us
  • Enterprise Solutions
    • Corporate Partnership
    • Work With Our Specialists
    • FAQs
  • Thought Leadership
    • Accounting
      • Benartzi
      • Geis
      • Hayn
      • Saouma
      • Sussman
    • Finance
      • Subrahmanyam
      • Bernardo
      • Carlin
      • Chowdhry
      • Gabriel
      • Garmaise
      • Martos-Vila
      • Willison
    • Global Economics
      • Leamer
      • Osborne
      • Spich
      • Tabbush
    • Human Resources
      • Culbert
      • Erickson
      • Firstenberg
      • Flamholtz
      • Goldstein
      • Lewin
      • Ouchi
      • Unzueta
      • Young
    • Marketing
      • Bodapati
      • Scott
      • Ainslie
      • Bucklin
      • Hanssens
      • Sood
    • Operations
      • Corbett
      • Rajaram
      • Tang
    • Policy
      • de Figueiredo
      • Fox
      • McDonough
      • Shu
  • Uniquely UCLA
    • Who We Are
      • Apply
      • Contact Us
      • Open House
      • Campus
      • Things To Do
      • FAQs
    • What We Do
  • IS Associates
  • EDGE Program

APPLICATIONS

  • Apply Now >

RELATED PROGRAMS

Branding in a World of Fragmented Media
A strong brand can act as a beacon – a vital means to re-aggregate eyeballs and to build passionate and responsive user communities. Explore the current reality and future potential of net-based, data driven marketing and delivers strategies for building effective global brands on the web.

 

Change Management: Improvising Creative Solutions
Enhance your skills managing in chaotic, ultra-competitive, and rapidly changing business environments. Discuss topics in change management from the individual, team, and organization levels.

 

Pitching Innovation
As a leader, every conversation counts. Discover how to avoid wasting time with wordy data dumps and master the art of pitching new ideas. Replace tired data dumps with strategic design and invigorating language that motivates.

  • For Visitors
    • campus tour
    • maps & directions
    • master calendar
    • facility use
  • For Corporations
    • recruit an mba
    • post a job
    • field study
    • for GAP companies
  • For the News Media
    • media relations
    • ucla anderson forecast
    • anderson in the news
    • faculty directory
    • faculty directory (pdf)
    • fact sheet
    • directory
    • site index
    • myAnderson
    • library
    • UCLA
    • © UC Regents