Specializations and Tracks

You'll have the option to choose your elective courses to complete the requirements for one of four tracks, which build in-depth expertise in your chosen career. You may wish to add a specialization to customize your academic preparation even further according to industry and function.

Electives

There are so many developing trends in today’s business environment it can be hard to keep up. Electives can help you explore new directions and expand your worldview. Or, maybe you’ve already set your sights on a particular function. Electives are there for you, too.

For example, here are three new electives:

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    "Making Creativity Profitable in Entertainment & Technology" by Brian Frons (President of daytime Disney/ABC)
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    Sanjay Sood’s "Digital Marketing Strategy"
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    Robert Zeithammer’s "Customer Assessment and Analytics"

Academic Calendar

In addition to our broader tracks, we offer you the opportunity to delve a little deeper into your target industry or function by completing one of our specializations. Specializations require the completion of four courses from a list of suggestions that have been carefully chosen by faculty, alumni practitioners and recruiters.

Below is a brief sample of some of the courses in our specializations. To read full descriptions of these courses, and for a list of all courses offered at UCLA Anderson, please refer to the UCLA General Catalog.

Accounting
Sample Courses:
- Corporate Financial Reporting
- Financial Reporting & Equity
  Valuation
Corporate Finance
Sample Courses:
- Corporate Valuation
- Risk Management
- Behavioral Finance
Easton Technology Leadership

Sample Courses:
- Technology Management
- New Product Development
Entertainment
Sample Courses:
- Entertainment Marketing
- Entertainment Law
- Entertainment Business Models
Entrepreneurship
Sample Courses:
- Entrepreneurship & Venture
   Initiation
- Business Plan Development
- Corporate Entrepreneurship
Global Management
Sample Courses:
- Global Macroeconomy
- International Business Strategy
- International Business Law
Healthcare Management
Sample Courses:
- Business of Healthcare - Global
  Perspective
- Health Law
- Quantitative Analysis for
  Health Systems
Investment Management
Sample Courses:
- Fixed Income Markets
- Options Markets
- International Financial Markets
Leaders in Sustainability
Sample Courses:
- Social Entrepreneurship
- Management in Public and
   Private Nonprofit Sectors
- Green Energy Entrepreneurship
Real Estate
Sample Courses:
- Real Estate Finance &
  Investments
- Real Estate Economics
- Real Estate Law & Taxation

Right from the start, you are in control. You pick marketing or finance in the first quarter and the right electives in winter and spring. This structure gives you the ability to pick the right courses at the right time to support your career goals. This is expressly intended to prepare you for the your internships interviews, which get in full swing at the start of the winter quarter.

Below is a rundown of the courses in our tracks. To read full descriptions of these courses, and for a list of all courses offered at UCLA Anderson, please refer to the UCLA General Catalog.

Consulting
Track

International Business Strategy

Market Entry Strategy

Global Operations Strategy

Tools & Analysis for Business Strategy

Pay & Rewards in Organizations

Finance
Track

Corporate Finance

Investment Management

Venture Capital and Private Equity

Global Macroeconomics

Financial Statement Analysis

Marketing
Track

Customer Assessment and Analytics

Consumer Behavior

Brand Management

Digital Marketing

New Product Development