The High Tech Business Association (HTBA) is the gateway to the high-tech industry for UCLA Anderson students. With over 350 members from diverse backgrounds and a recent growth rate of 30% per year, the HTBA is one of the largest clubs on campus. The mission of the HTBA is to help our members launch the tech careers of their dreams in product marketing, product management, strategic planning, consulting, operations and business development. We do this by providing both a forum for students to practice management and hone leadership skills, and an accommodating and effective environment for the many companies we are privileged to work with. We organize events including the high-profile Tech Treks, Career Nights, Conferences and Case Competitions.
- HTBA Kickoff Mixer
- Held at the beginning of the fall quarter in one of our spacious atriums, the kickoff is our new year celebration, with the additional aim of encouraging first-year MBA students to sign up for HTBA membership. It provides a good opportunity for companies to get in front of the new class right away. The event has a keynote speaker followed by Q&A and mingling over appetizers and cocktails. Approximately 90-110 students attend this event. Past sponsors have included Cisco and Google.
- HTBA Fall Career Night
- Fall Career Night is one of the HTBA’s marquee events. A more formal event held in an upscale event space on-campus, it is a great way for the first and second year MBA students to learn more about different career opportunities directly from company representatives. The event starts with a keynote speaker and continues with multiple roundtable sessions enabling students to speak with employees from various firms in a more intimate group setting. There are also appetizers, cocktails, and drinks. Approximately 100-120 students attend this event and attendees in 2011 included Cisco, Amazon, Apple, AT&T Interactive, eBay/PayPal, and Electronic Arts.
- Silicon Valley Tech Trek
- Held over winter break, the Silicon Valley Tech Trek is one of HTBA’s signature events. Each year, Anderson students travel to the San Francisco Bay Area to visit as many as 22 companies in all areas of technology (biotech, wireless, hardware, software, Internet and entertainment). After visiting various companies during the three day event, students gather to mingle with alumni in a relaxed and informal mixer setting. A sample of past companies visited includes: Cisco, LinkedIn, Salesforce.com, Visa, Bump, Google, Twitter, Symantec, Adobe, Yahoo!, Tesla.
- Seattle Tech Trek
- Held just before the start of winter quarter, the Seattle Tech Trek is also a signature event. Each year, UCLA Anderson students travel to the Seattle and the surrounding suburbs to visit companies in all areas of technology. Past companies visited include: Amazon, Expedia, Microsoft, and T-Mobile.
- Los Angeles/Southern California Tech Trek
- Day-long events held throughout the year, Southern California Tech Treks are designed to accommodate different companies’ interview schedules. Previous years included San Diego and Orange County Tech Treks and Los Angeles-area Company and Incubator visits, with sponsors including Qualcomm, Google, IdeaLab, Yahoo!, Nokia and Entropic.
- Technology Management (241A)
- This course is for students interested in pursuing careers in high technology management, whether as an entrepreneur, a management consultant, industry analyst or manager in a firm providing high technology products or services. The learning are focused in four areas: building high tech businesses, profiting from high tech businesses, Globalization, and disruptive innovations.
- New Product Development (266A)
- This course will seek to arm students with the strategies, approaches and perspectives they will need as they try to create breakthrough products and services and/or advise firms engaged in those pursuits. The cases, readings, speakers and other elements of the class are not geared primarily to teach students a tactical checklist on how to launch a product; rather, students are encouraged to latch on to certain elements of the course in order to shape their own philosophies. We will emphasize how to uncover opportunities to create value and then configure the offerings that capitalize on those opportunities to address real customer needs.
- Web Business (270C)
- Lecture, three hours. Doing business on Web. Web infrastructure and ecology. Web business models and strategies. Web business development, operation, and marketing. New frontiers, such as Web services, social networking, and semantic Web.
- Emergent Technologies (271C)
- Lecture, three hours. Special topics in new and emergent technologies such as mobile computing, cloud computing, and visualization. Assessment of industrial opportunities and impacts. Topics vary.
- Collaboration and Decision Support Systems (270B)
- Lecture, three hours. Systems for support of individual and group decision making and collaborative work. Business intelligence systems. Expert and other knowledge-based systems. Fundamentals of human/computer interaction.
- Information Technology Infrastructure (271A)
- Lecture, three hours. Concepts, models, architectures, protocols, standards, and security for design, implementation, and management of digital networks. Server architectures, server farms, cluster computing, and grid computing. Storage area networks and network attached storage. Data center design and implementation.
- Technology, Commercialization and Innovation (298D)
- Managing and Financing the Emerging Enterprise (231E)
- Entrepreneurship and Venture Initiation (295A)
- Business Plan Development (295D)
- Global Supply Chain Management (240F)
- Venture Capital and Private Equity (235)
- Leadership, Motivation and Power (285A)
- Negotiations Behavior (286)
- Financial Reporting and Equity Valuation (228)