London - Thursday, June 26th, 2014

Big Data Conference 2014 - London
Thursday, June 26, 2014
Google London
Central Saint Giles 1-13 St Giles High St, London WC2H 8AG
12:00 p.m. - 6:00 p.m.

Learn from Industry Leaders and World Class Research Faculty

If we acknowledge change as the only constant to survive in business, then what does it take to thrive?

The data science revolution is transforming business, culture and even human behavior. From advertising to aerospace, education to electronics, healthcare to hospitality, corporations are harnessing the power of big data to establish efficiencies, create revenue streams and envision opportunities… in other words, THRIVE.

This exclusive event will explore how new data-driven capabilities are giving companies the tools to unlock insights about their customers, boost their businesses, and anticipate the dynamic industry changes that are still-to-come.

Agenda

11:45-12:15 p.m. Arrivals & Check in  
12:15-1:00 p.m. Lunch/Networking
1:05-1:35 p.m. What's Possible With Big Data Martin Willcox - Platform and Solutions Marketing, Teradata International
1:35-1:55 p.m. It’s ALL about Big Data: eBay Suresh Pillai - Head of Customer Analytics & Insights, Europe, eBay
2:00- 2:20 p.m. Social Media & Public Self Aimee Drolet Rossi - Professor of Marketing, UCLA Anderson
2:20-2:40 p.m. Making Markets with Personal Data John Deighton - Professor of Business Administration at Harvard Business School; Visiting Professor in Marketing Oxford University
2:45-3:00 p.m. Tea/Coffee Break
3:00-3:20 p.m. FIRESIDE CHAT - Maximizing
Business Potential in Central
Europe: Perspective from the Top
Sandi Češko - CoFounder & President, Studio Moderna
3:20-4:00 p.m. Bridging the Gap Between Gut
& Analysis: Multi-industry Panel Discussion
Fran Bennett - Chief Executive Officer, Mastodon C; Co-founder, Datakind
Milind Kamkolkar - Head of Global Commercial Analytics, Novartis
Kutay Konakçi - Head of CRM, Hepsiburada
Duncan Ross - Director of Data Science Teradata International
4:00-4:20 p.m. Insights from the Data Revolution: Google Christoph Best - Quantitative Marketing Research, Google
4:20-4:40 p.m. Future Possible Worlds of Big Data Bernd Schmitt - Professor and Director, Center on Global Brand Leadership, Columbia Business School; Director, Institute of Asian Consumer Insight, Nanyang Technological University
4:40-5:00 p.m. Big Data & Storytelling Q & A with Tom Donovan - Worldwide Planning Director, Ogilvy & Mather
5:00 p.m. Cocktails & World Cup Screening
For questions about this event please email Cristian Yancey