Outreach

The UCLA Center for International Business Education and Research (CIBER) through its 2010-2014 grant has supported some key outreach initiatives to develop and support programs that have an educational reach off campus to local and business communities, partnering with a variety of organizations such as the Los Angeles Chamber of Commerce, the Asia Society and the Association of Pacific Rim Universities (APRU) on some key programs that effectively meet this charge. For more information on these particular programs, please contact Robert Spich, UCLA CIBER Faculty Director of Programs. 

 

 

  • The Americas Business Forum
    • Los Angeles Mayor Eric Garcetti welcomed more than 250 business leaders to the fifth annual America's Business Forum (ABF) "Creating Jobs Through Exports," held at UCLA's Covel Commons, September 25 and 26, 2013. The two-day event, focused on free trade agreements and opportunities with countries in the region and provided manufactuers and exporters the opportunity to evaluate business opportunities in Canada, Brazil, Mexico, Colombia, Peru and other developing markets in Latin America. Business executives attended country briefings, seminars on export financing and market strategies and discussions on the benefits of free trade agreements in the region. One-on-one meetings with U.S. senior commercial officers to identify export sales opportunities were also available. The Americas Business Forum was organized by the Los Angeles Chamber of Commerce, in partnership with UCLA Anderson, the City of Los Angeles and the U.S. Department of Commerce. UCLA Anderson's sponsorship of the forum provided UCLA Anderson students and alumni the opportunity to hear from Mayor Garcetti and learn more about opportunities within the region.

  • Export Champions
    • The Los Angeles Regional Export Council (LAREC) is a partnership between the City of Los Angeles and local business groups, including the Los Angeles Chamber of Commerce, UCLA Anderson and USC Marshall School of Business. The National Export Initiative (NEI), launched by the White House a couple of years ago, identified the need to restructure the mature U.S. economy by placing an emphasis on export growth for small- and medium-sized companies (SMEs) as a source of economic growth and job creation. The Export Champions Program provides an opportunity for California-based SMEs to develop export business plans necessary for growth. The program works by pairing an SME with an MBA student team to conduct primary and secondary research in a target foreign market over the course of six months. The final deliverable for the SME is a profesional-grade business plan with strategic analysis. The Export Champions Program has been created in support of the NEI, in association with the California State Trade and Export Promotion (STEP).

      The funding for UCLA Anderson's involvement came as part of a California Centers for International Trade Development (CITD) STEP grant. During 2012-13, the first companies to benefit from this through UCLA Anderson's field study programs included those working with two teams from the full-time MBA Applied Management Research (AMR) field study program and two teams from the fully-employed MBA Global Access Program. To increase visibility of the Export Champions Program among California's SME community, in February 2013, the Global Access Program and Center for Global Management, in cooperation with LAREC, provided a three-part program to 25 California SMEs interested in development export business growth plans. Through a moderated panel discussion with successful exporters, companies learned about export competitiveness and trends, opportunities and challenges and learned how companies have successfully used the Export Champions Program to grow their businesses internationally with a well-developed export business plan by tapping into UCLA Anderson's Global Access Program, now in its 15th year.

      For more information >>

  • Pacific Cities Sustainability Initiative
    • The Pacific Cities Sustainability Initiative (PCSI) is a collaborative dialogue that aims to foster long-term sharing of urban sustainability strategies between communities across the Pacific Rim. Launched in 2009, with the Association of Pacific Rim Universities (APRU) and CIBERs at UCLA and USC, the initiative is now a joint program of the Asia Society and Urban Land Institute, with support from leading organizations engaged in solving challenges associated with rapid urbanization throughout the region. 

      In March 2014, the second annual PCSI forum, "Creating Resilient and Livable Cities," was held in Manila, Philippines. Now entering its fifth year, the PCSI convened a group of more than 150 urban sustainability experts from business, government and academia across the globe for its second invitation-only dialogue that focused on contemporary urban sustainability challenges and explored promising new approaches to creating cities that are both resilient and livable.

      Through site visits, keynotes, panels and problem-solving workshops, the forum provided participants with an opportunity to exchange best practices and share lessons learned. Participants met and networked with a range of government representatives and global experts from urban planning, NGOs. the private sector and academia. Advanced students from Pacific Rim universities also presented their ideas at a dedicated poster session at this year's forum.

      With PCSI leadership making a commitment to reach out and recruit more young professionals into its membership, a graduate student competition was set up. Eight universities (four fromNorth America and four from Asia) invited graduate students from a variety of academic areasand professional schools to submit poster papers describing research projects that focus onurban issues. Students from both UCLA and USC attended. Gregory Pierce, doctoral candidate atthe UCLA Department of Urban Planning was awarded a scholarship by UCLA CIBER to presenthis research project entitled, "Performance-Based Pricing for City Parking in the Pacific Rim."Robert Spich, UCLA CIBER faculty director of programs, moderated a discussion on "Public-Private Partnerships" and how they can be harnessed to create resilient infrastructure in cities.