Head of Global Branding BSkyB
Salvador was born in Mexico City and raised in three different regions of Brazil; he has a BS in Business & Marketing from the Tecnologico de Monterrey. The first half of his career was focused on Brand Management in FMCG companies, i.e., Gillette, Quaker Oats, Best Foods and S.C. Johnson.
In 1999 he joined Warner Bros. Consumer Products as General Manager of their Mexico operation, in 2002 he moved to LA as VP & General Manager of Latin America. In 2008 he relocated to London as VP of Sales, Retail and Marketing for the WBCP-EMEA. In 2011 he joined Sky International (BSkyB) in Switzerland with the mission of aligning the use of the Sky brand around the globe and promoting the sharing of branding and Marketing best practices among Sky's pay TV operators internationally. Salvador lives with his wife Julia close to Zurich, Switzerland.