Event Details

Event Details | Alumni Network | UCLA Anderson School of Management

WWW: The California Lifestyle: Business Inspired by the Golden State
Tuesday, October 6, 2015
6:00 PM - 8:30 PM
PAC SUN HQ (map )
3450 E. Miraloma Avenue, Anaheim, CA

Ticket TypeRegularRegistration
Alumni:$20.00BUY TICKET
Student:$20.00BUY TICKET

Contact: Office of Alumni Relations

Join the Orange County alumni chapter in welcoming the Class of 2015 at retailer PacSun’s headquarters. The evening will feature a discussion on “The California Lifestyle: Business Inspired by the Golden State" with Gary Schoenfeld UCLA '84 (CEO, President & Director of Pacific Sunwear), Jon Krause '95 (Executive Advisor and former SVP of Operations and CIO for Oakley/Luxottica North America) and Katie Low '09 (SVP, Finance of CPK). Chelsea Dinkins ‘16, president of the Entrepreneur Association, will moderate the panel. Drinks and heavy hors d'ouevres will be served.

Discussion Topic

The great state of California continues to be the inspiration for many successful ventures, from clothing, to shoes, to cuisine. Our panel will share their experiences leading companies that have embraced the culture, creativity and philosophy of the Golden State. What was the genesis for these organizations, and how did they maneuver success and expansion while maintaining their unique culture? How do they innovate, and what are the business implications of staying current with California trends? How does the California lifestyle translate across state and international borders? The evening, which will feature cuisine from California Pizza Kitchen, will include an engaging discussion filled with relevant lessons for all.

About Gary Schoenfeld (UCLA ’84)

Gary H. Schoenfeld is currently President and CEO of Pacific Sunwear of California Inc., a national retailer of branded and proprietary apparel and accessories. Prior to joining PacSun, he was CEO of Aritzia USA, a leading Canadian fashion retailer, Co-CEO of Global Brands Group, a brand management and licensing company based in London and Singapore which was the world-wide master licensee for The FIFA World Cup. From 1995-2004 he led the turnaround and more than four-fold sales growth as President and CEO of publicly traded Vans, Inc. into a leading youth lifestyle brand until its acquisition by VF Corporation. Prior to joining Vans, Mr. Schoenfeld was a partner in the private equity firm of McCown De Leeuw & Co.

Mr. Schoenfeld has served as a director for each of the above companies along with several others including CamelBak Products, LLC, 24 Hour Fitness, Inc. and Hawaiian Airlines. In 2005 he co-taught two streams of Entrepreneurship at the London Business School and from 2004-2006 chaired the Stanford University Graduate School of Business Management Board in addition to having served seven years as a member of the Chapman University Board of Governors. Mr. Schoenfeld currently serves on the UCLA Anderson School of Management Board of Visitors. He earned his BA in Economics at UCLA in 1984 and received his MBA from Stanford University in 1988.

About Jon Krause ‘95

Jon Krause is a California native, a 1995 UCLA FEMBA graduate, and business executive with nearly 30 years of experience in global business management, global operations strategy and execution, information and digital technologies strategy and execution, supply chain strategy and execution, and financial management in the consumer products and technology space across wholesale, retail and consumer direct channels.

Most recently, Jon founded and operates an advisory services company that helps companies in evolve their strategy and execution in the areas of digital enablement, supply chain, and information technologies.

Prior to his advisory company, Jon was with Oakley Inc., a California based, innovation obsessed, sport performance eyewear and apparel company, for 19 years. He was a member of the executive leadership team during the company’s growth from an under $200M largely domestic independent company to a nearly $2 billion global brand and part of the largest eyewear company in the world. Jon was responsible for Operations, Information Technology, and Digital Technology globally during his tenure at Oakley. In 2007, Oakley was acquired by Luxottica, the global leader in the design, manufacturing, distribution and retailing of premium luxury, fashion, and sports eyewear. The Luxottica eyewear brand portfolio includes Ray-Ban, Oakley, as well as retail brands LensCrafters, Sunglass Hut, and Pearle vision brands in North America. Jon led the integration effort of the Oakley and Luxottica businesses during the acquisition. After the acquisition, Jon was named CIO for Luxottica North America responsible for defining and transitioning to a common suite of enterprise IT and Digital solutions across all North American businesses (Oakley, Luxottica Wholesale, Retail, Vision Care, Optical manufacturing) and aligned with global IT strategy. Additionally, Jon lead the global ecommerce function including establishing the Rayban.com and Sunglasshut.com ecommerce businesses.

Prior to joining Oakley, Jon worked for 10 years at Andersen Consulting (now Accenture) where he was an information systems and management consultant focused on IT strategies, IT implementations, business process re-engineering, manufacturing strategies, and operations process design in the Consumer Product, Manufacturing, High Tech, and Aerospace industries.

Jon is also a graduate from Cal Poly San Luis Obispo with a B.S. in Industrial Engineering, married with 4 kids (2 – UCLA, 1 Cal Poly SLO, 1 tbd), loves sports, and the California lifestyle!

About Katie Low Anderson ‘09

Katie Anderson is currently the Senior Vice President of Corporate Finance at California Pizza Kitchen, a polished casual dining restaurant chain that specializes in California-style pizza. Since joining CPK in 2010, Katie has played a key role in the sale of the company to private equity firm Golden Gate Capital and the “Next Chapter” brand transformation that is currently rolling out across the company.

Prior to joining CPK, Katie was an investment banker, at Citigroup in New York and London and Moelis & Company in Los Angeles. She earned her BA in Economics at Northwestern University in 2004 and received her MBA from UCLA Anderson in 2009. Katie was born and raised in Los Angeles.

About Chelsea Dinkins ‘16

Born and raised on Maui, Hawaii, Chelsea’s second home has been Southern California since attending the University of San Diego for undergrad. She then returned to Hawaii to manage a surf magazine before returning to California to serve as the Marketing Operations Manager at Rip Curl, the largest privately held surf company, located in Orange County.

Chelsea is currently working towards a marketing specialization but focusing on opportunities in the start-up community. For her summer internship, she served as a Brand Management intern at WhiteWave Foods in Broomfield, Colorado.

She is currently the President of the EA, overseeing all EA events, managing the selection process for new EA Directors and Program Managers and providing quarterly updates to the Price Center Board.