Resumes and Cover Letters that Pop!

Host:

Kathryn Ullrich ('92)

Date: Thursday, March 21, 2013
Time: 1:00 - 2:00 p.m. Pacific
Location: Online Webinar
Fee and Registration: Free for UCLA Anderson alumni, students, staff.

For questions, contact
alumni.career.services@anderson.ucla.edu
or 310-825-8216.

According to research by TheLadders.com, recruiters spend only 6.25 seconds on average looking at a resume to see if a candidate is qualified. And, according to an informal poll of recruiters, they don't read cover letters -- yet they are necessary.

It's therefore imperative that the right information jumps off the page on both resumes and cover letters. What are recruiters looking for? What gets read? What keywords are needed? How do you put the right marketing spin on your resume to get considered for the dream job? The resume is your primary written marketing tool so how do you get it to pop?

Kathryn Ullrich, Director of Alumni Career Services at UCLA Anderson, will share her tips on resumes and cover letters. As an executive recruiter for fourteen years, Kathy has reviewed thousands of resumes and skimmed many cover letters to find the ones that stand out and get read.

In this session, you will learn:

• What recruiters look at on resumes
• How to target your resume for a job
• How to reduce insignificant words to make the significant visible
• How to basics for resume writing
• What to put in a cover letter to get it read

About Kathryn Ullrich ('92):

Kathryn Ullrich has a passion for helping people with career advancement. Kathryn leads Alumni Career Services at UCLA Anderson School of Management, providing programs, coaching, and resources for alumni to manage professional success. She is author of the award-winning book, Getting to the Top: Strategies for Career Success. Kathy has been an executive recruiter for fourteen years with Russell Reynolds Associates and her own firm after careers in software product marketing with Siebel Systems (now Oracle), strategy consulting with Accenture, and engineering leadership roles at GTE (now Verizon). Kathy has an MBA with top Carter Award honors from UCLA Anderson and a BS Electrical Engineering, cum laude, from University of Michigan.