UCLA Anderson 2018 CREATE Conference


From Idea to Enterprise

Friday, March 16, 2018
9:00 a.m. – 5:30 p.m. PDT
Gold Hall, Executive Dining Room
UCLA Anderson School of Management


A startup's success shouldn't only be gauged by great sales or profits - it should be marked by many milestones along the way. At CREATE 2018, we'll define business success from inception to creation, launch and beyond. The crEAte Conference is the Entrepreneur Association's premier event, attracting over 400 students, alumni, faculty, entrepreneurs, and business executives. Exploring valuable insights surrounding entrepreneurship, critical business skills, and emerging opportunities, this day-long event features executive speakers, seminars and panel discussions geared to the future of business.


Keynote Speakers


Ryan Cummins

Co-Founder and Vice Chairman of Omaze
MBA, UCLA Anderson 2011

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Greg Waldorf

CEO, Invoice2go
Former CEO, eHarmony

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Natalie Hampton

CEO Sit With Us
Anti-bullying Activist

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Dr. Robert Flannery

University of California, Davis

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Alexa Steinberg

Manzuri Law

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Jeff Chen


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Maggie Connors

Founder and CEO

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Founder / CEO

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Ashley R. Villa, Esq

Founder and CEO

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Chris Detert

Chief Communications Officer

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Jacqui Saldana

Baby Boy Bakery

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Kandee Johnson

Beauty Expert

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Sara Dunaj

Senior Manager, Social Media
Princess Cruises

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Emad Hasan ('13)

Co-founder and COO
Retina AI

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Howard Ko

Morpheus Ventures

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Jody Graham Dunitz

Executive Vice President
Sony/ATV Music Publishing

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Richard Morganstern


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9:00 a.m. Check-in and Registration Executive Dining Room
10:00 – 10:05 a.m Opening Remarks Executive Dining Room
10:05 – 10:50 a.m. Keynote Address 1
Greg Waldorf, CEO, Invoice2go
Executive Dining Room
10:50 – 11:30 a.m Venture Capital Executive Dining Room
11:30 a.m. – 12:45 p.m. Lunch North Terrace
12:45 – 1:20 p.m. Keynote 2 Address
Natalie Hampton, Founder and CEO, Sit With Us
Executive Dining Room
1:20 – 2:00 p.m. Keynote 3 Address
Ryan Cummins, Co-Founder and CEO, Omaze
Executive Dining Room
2:00 – 2:45 p.m. Evolution of Entrepreneurship in the Cannabis Industry
  • Moderator: William Gallagher (’18), EA VP of FEMBA Relations
  • Jeff Chen (’17), Founder, UCLA Cannabis Research Initiative
  • Evan Eneman, Managing Partner, Casa Verde Capital
  • Maggie Connors, Founder, Besito
  • Dr. Robb Flannery, Ph.D. in Botany, Dr. Robb Farms
  • Alexa Steinberg, Attorney, Manzuri Law
Executive Dining Room
2:45 – 3:30 p.m. The Rise of Social Influencers in Entrepreneurship Executive Dining Room
3:30 – 5:30 p.m. Reception and Happy Hour North Terrace


2017 Conference Highlights


Lessons from LA's most effective startups

The Entrepreneur Association's 2017 CREATE Conference featured captivating keynote speakers and insightful panel discussions that provided a wealth of information about entrepreneurship and the startup environment. The theme was "Lessons from LA's most effective startups", and the event focused on the startup ecosystem developing in LA as well as emerging markets creating opportunities for LA founders. The conference was anchored by keynote speakers Barry Eggers, Partner at Lightspeed Ventures and first investor in Snap, Inc., and John Tabis, Founder and CEO of LA-based online flower retailer The Bouqs. Each discussed the significance of Los Angeles as a new center for innovation, the growth of LA startups and appeal to investors, and their personal experiences with entrepreneurship. Our numerous panel discussions featured startup founders in several emerging and dynamic markets, including FinTech, the Cannabis industry, fashion, and food and beverage technology.


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